Sarah's Notebook

In the early 1990's polytechnics were preparing to become new universities and in my first job in the sign industry I was busy preparing schedules and specifications for branding and wayfinding for amongst others, Kingston University, City of London Poly,...

Earlier this year I was lucky enough to attend the second SEGD (Society for Environmental Graphic Design) International Symposium at the V&A Museum.  This years theme was Design Innovation Collaboration and provided a stimulating day of presentations and networking with...

Knop Law Primary School opened on a brand new site in September 2010, following the relocation from old buildings nearby.  The project has received numerous accolades for its design, including an RIBA award. Picto worked closely with architects ADP (formerly GWK)...

Signs may incorporate tactile (raised) and Braille information to assist people who have visual impairment. The use of tactile graphics reaches a far wider audience, but in our experience the addition of Braille is a minimal extra over cost and...

  Really like the recently refurbished toilets at M&S Metro Centre featuring large format whimsical pictograms and showing that signs can be simple, informative and also fun !  Shame they don't continue through and use them on the directional signs around...

Continuing our work signing new and refurbished primary schools, we were commissioned to develop a scheme for Milecastle Primary School in Newcastle.  Working with architects ADP, we have developed a package of external and internal signs branding the school, providing...